Mar
07
Automate Your Roll-Out Plan
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Well, not so much “automate” it, as “think about it”.
If you’ve been around online for more than 6-9 months, you’ll remember a MASSIVE rush of internet marketing related products launched back in September or thereabouts. I remember several people commenting on there being a good reason for this, but all I remember is getting hammered by mail after mail promoting the same 6-10 products, most of which were WELL out of my zone of interest and the size of my wallet.
And the thing I took from this was my golden rule: Never launch in September…
Well, it’s possible there’s a new rule: Never launch in March…
This week so far: The Rich Jerk X-Ray software. James Jones’ audio-video package. Adsense Wealth Empire. Adwords 180. And the “income multiplier” report or whatever it’s called. Now, I did buy this last one, and am mid-way through reading it. I also bought Adwords 180, since the Multiplier product is based on Adwords, and I intend to do some Adwords promotion in the next few months for the first time. But they were cheap (well, cheap compared to the others).
So, when you’re working your business plan (you DO have a business plan, right?), remember to schedule things for outside these two months (although I’m waiting to see what happens next March to see if it is an annual thing - maybe it’s a result of people taking time off over the New Year, doing some thinking, and taking 2-3 months to get their products ready for launch). If you avoid these periods, when marketing products to marketers, you’ll face a lot less competition for your potential customers’ eyeballs and dollars.







